Investor Due Diligence Report
by Sophia Amoruso
A newsletter about business from someone who built one to over $100M in revenue. But also a newsletter about my life, taste, point of view, and things that matter more than accolades.
107K
~0%
Subscriber count is a platform estimate
21.8
86.2
0.10%
(comments + likes) / subscribers
Weekly
0.4 posts/week
41/100
Variable (~17.2d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| How To Think More and Better | 725K | +3.5% | $5/mo | substack |
| The Quiet Life with Susan Cain | 270K | -0.2% | $9/mo | substack |
| Elevate with Yung Pueblo | 257K | -0.2% | $6/mo | substack |
| Big Salad | 200K | -0.3% | $6/mo | substack |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Revenue Model
Pre-monetization — no paid subscription tier
Subscriber threshold
107K subscribers — above the 1K category median for first paid tier
Has paid tier
No paid subscription tier yet
Peer monetization
74% of 42 similar-size peers in Lifestyle have paid tiers
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 50/100 | 30% |
| Publishing Consistency | 63/100 | 10% |
| Entre Nous with Esther Perel |
| 200K |
| N/A |
| $9/mo |
| substack |