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The Diff

ghostSports

Inflections in Finance and Tech

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Key Metrics

Subscribers

≈

50K

Top 10% in Sports

Platform

ghost

Sports

Engagement Rate

0.00%· ~0/post

(comments + likes) / subscribers

vs 0.00% category avg

Frequency

~5x per week

4.8 posts/week avg

vs 1.0/week category avg

Pricing

$20/mo

Category avg: $10.25/mo

Category Size

472

newsletters in Sports

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Category Positioning

Top 10% in Sports

out of 472 newsletters

P25: 1KMedian: 1KP75: 2KP90: 7K

Key Strengths

Premium Pricing($20/mo vs avg $10/mo)

Consistent Publisher(91/100 vs median 67/100)

Growth

Subscriber Growth

Publishing Consistency

Publishing Frequency

~5x per week

Last published Mar 31, 2026

Usually publishes Sat, Tue, Fri

4.8 posts/week avg

Download PDF Media Kit

The Diff's metrics, benchmarks, and sponsor data in one document

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Key Metrics

Subscribers

≈

50K

Top 10% in Sports

Platform

ghost

Sports

Engagement Rate

0.00%· ~0/post

(comments + likes) / subscribers

vs 0.00% category avg

Frequency

~5x per week

4.8 posts/week avg

vs 1.0/week category avg

Pricing

$20/mo

Category avg: $10.25/mo

Category Size

472

newsletters in Sports

Category Positioning

Top 10% in Sports

out of 472 newsletters

P25: 1KMedian: 1KP75: 2KP90: 7K

Key Strengths

Premium Pricing($20/mo vs avg $10/mo)

Consistent Publisher(91/100 vs median 67/100)

Growth

Subscriber Growth

Publishing Consistency

Publishing Frequency

~5x per week

Last published Mar 31, 2026

Usually publishes Sat, Tue, Fri

4.8 posts/week avg

The Diff

Key Metrics

Interested in sponsoring The Diff?

Recent Posts

Top Posts

Top Posts by Engagement

Category Positioning

Key Strengths

Growth

Subscriber Growth

Publishing Consistency

Download PDF Media Kit

More Sports Newsletters for Advertisers

More Sports Newsletters for Advertisers

Key Metrics

Recent Posts

Top Posts

Top Posts by Engagement

Category Positioning

Key Strengths

Growth

Subscriber Growth

Publishing Consistency