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Platform Portability
Uses Substack subdomain (thedoubleshift.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Data updated 1 week ago
Avg Comments
3.8
Avg Likes
15.3
Engagement Rate
0.19%· ~19 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Lifestyle
0.19% engagement rate
See The Double Shift's score breakdown & category ranking
Quality sub-scores, category percentile, and engagement benchmarks
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Sign up freeHere's what we know about this newsletter's activity:
Publishing Pace
Weekly
Category Rank
#229 of 1478
in Lifestyle
Engagement Trend
Consistent
based on recent posts
I've Got a Feeling
10K subs
The Workaround by Bob Gilbreath
10K subs
Smart Ruminations
10K subs
1K paid
Weekly Growth
~0%
Paid Subscriber Retention
Insufficient data
13 of 30 days needed
Paid newsletter — revenue data available
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MRR methodology, pricing analysis, and revenue projections
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$17–$39
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Category benchmarks and audience-size adjusted rates
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Tracking started recently for The Double Shift (13 days ago). A growth trend will appear once we have more data points.
| Subscriber-only |
| I Can’t Wait to Share What I’ve Got Planned (Audio)Listen now | So much great content coming your wayMar 25, 2026 | Subscriber-only |
| 5 Reasons Your Group has Lost MomentumAnd what to do about itMar 11, 2026 | Public |
| The Top 5 Reasons Your Community Group is Petering Out (Audio)Listen now | And what to do about itMar 11, 2026 | Subscriber-only |
| More Details on My New Book, Neighboring A Deep Casual Guide to Building Community You Can Count On.Feb 18, 2026 | Public |
| And the NEW TITLE for my Book Is.... (Audio)Welcome the Neighboring revolution.Feb 18, 2026 | Subscriber-only |
Publishing Frequency
Weekly
Last published Mar 25, 2026
1.2 posts/week avg
Lifestyle Pricing
$7.1/mo avg
At average
Monetization Readiness
Already monetizing
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