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The Midst's metrics, benchmarks, and sponsor data in one document
2K
Above Median in Lifestyle
substack
Lifestyle
0.90%· ~18/post
(comments + likes) / subscribers
vs 0.01% category avg
~2x per week
2.0 posts/week avg
vs 1.0/week category avg
$6/mo
Category avg: $7.13/mo
1506
newsletters in Lifestyle
Above Median in Lifestyle
out of 1506 newslettersPublishing Frequency
~2x per week
Last published Mar 25, 2026
2.0 posts/week avg