This Week in Social Media
Investor Due Diligence Report
substackMarketing
Your competitive edge in social media marketing. Weekly insights, platform updates & actionable strategies. Trusted by marketers from Unilever, Vodafone, Adidas & more.
3K
210 paid
N/A
Pricing
$9/mo
$69/yr annual option
$1K
210 paid subs
$1K/mo – $1K/mo(±0%)
Unknown
0.0 posts/week
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Link in Bio | 122K | +0.4% | $8/mo | substack |
| Elena's Growth Scoop | 99K | N/A | $9/mo | substack |
| Because of Marketing | 95K | +1.2% | $6.99/mo | substack |
| MKT1 Newsletter with Emily Kramer | 87K | +0.6% | $16/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 3K | $1,815.75 | — |
| Apr 2026 | 3K | $1,815.75 | ~0% |
Platform Dependency
Hosted on substack subdomain
Key Person
Single-author publication — key-person dependency
Revenue Model
Active paid subscription tier
Subscriber threshold
3K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
69% of 45 similar-size peers in Marketing have paid tiers
Pricing position
$9/mo vs $5.38/mo category median (123 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $9 | $69 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Paid Subscriber Ratio |
| 75/100 |
| 25% |
| Romain Bouvet, PhD |
| 20K |
| N/A |
| Free |
| substack |