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Detected Sponsors
Tema ETFs
temaetfs.com
1 placementhigh
Eight Sleep
eightsleep.com
1 placementhigh
Incogni
incogni.com
2 placementshigh
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Platform Portability
Uses Substack subdomain (unusualwhales.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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A newsletter about financial markets, equities, derivatives, options, and macro topics. Subscribe to learn how markets work and how to trade them for free every Wednesday, as well as a market update and outlook every Sunday!
Data updated Yesterday
Avg Comments
0.2
Avg Likes
36.4
Engagement Rate
<0.01%· ~37 likes + comments/post
(comments + likes) / subscribers
Typical for lists with 406K+ subscribers
Quality Score
Engagement vs Finance
<0.01% engagement rate
Score Breakdown
Engagement Score
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24.2K paid
Weekly Growth
Stable
Track revenue changes over time
Start tracking — freeTrack CPM rates as they change
Start tracking — freeSubscriber counts are rounded by the platform — step changes may not reflect actual growth
temaetfs.com
eightsleep.com
incogni.com
vs 246 newsletters in Finance
406K places you in the top 10% of newsletters in this category.
Engagement Rate
0.01%
median: 0.00%
Posts per Week
1.9
median: 1.2
Publishing Consistency
76/100
median: 67/100
Subscribers
406K
median: 2K
Publishing Frequency
~2x per week
Last published Jul 14, 2026
Usually publishes Thu, Mon
1.9 posts/week avg
Finance Pricing
$13.08/mo median
Below average(-24%)
Monetization Readiness
Already monetizing
100% of similar-size Finance newsletters also have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — freeStephen Leeb, PhD > Turbulent Times Investor
352K subs
-0.2%/wk
Macro Notes
59K subs
Graham’s Newsletter
39K subs
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