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Webworm with David Farrier

ghostDesign

David Farrier's weird investigations, quirks & oddities delivered direct to your inbox!

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Key Metrics

Newsletter subscribers

≈

95K

Top 10% in Design

Platform

ghost

Design

Engagement Rate

~41/post

avg comments + likes (0.04% rate)

Above category average

Frequency

~2x per week

2.2 posts/week avg

vs 0.8/week category avg

Pricing

$6.99/mo

Category avg: $5/mo

Category Size

540

newsletters in Design

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Category Positioning

Top 10% in Design

out of 540 newsletters

P25: 1KMedian: 1KP75: 2KP90: 7K

Key Strengths

Ready for Sponsors(95.0K vs threshold 10.0K)

Premium Pricing($7/mo vs median $5/mo)

Growth

Subscriber Growth

Estimated from public engagement data — counts may fluctuate between updates

Publishing Consistency

Publishing Frequency

~2x per week

Last published May 13, 2026

Usually publishes Mon

2.2 posts/week avg

Download PDF Media Kit

Webworm with David Farrier's metrics, benchmarks, and sponsor data in one document

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Key Metrics

Newsletter subscribers

≈

95K

Top 10% in Design

Platform

ghost

Design

Engagement Rate

~41/post

avg comments + likes (0.04% rate)

Above category average

Frequency

~2x per week

2.2 posts/week avg

vs 0.8/week category avg

Pricing

$6.99/mo

Category avg: $5/mo

Category Size

540

newsletters in Design

Category Positioning

Top 10% in Design

out of 540 newsletters

P25: 1KMedian: 1KP75: 2KP90: 7K

Key Strengths

Ready for Sponsors(95.0K vs threshold 10.0K)

Premium Pricing($7/mo vs median $5/mo)

Growth

Subscriber Growth

Estimated from public engagement data — counts may fluctuate between updates

Publishing Consistency

Publishing Frequency

~2x per week

Last published May 13, 2026

Usually publishes Mon

2.2 posts/week avg

Webworm with David Farrier

Key Metrics

Interested in sponsoring Webworm with David Farrier?

Recent Posts

Top Posts

Top Posts by Engagement

Category Positioning

Key Strengths

Growth

Subscriber Growth

Publishing Consistency

Download PDF Media Kit

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Recent Posts

Top Posts

Top Posts by Engagement

Key Metrics

Category Positioning

Key Strengths

Growth

Subscriber Growth

Publishing Consistency

More Design Newsletters for Advertisers