Newsletter Insights — advertising rates and audience data for 41K+ newsletters
Browse all →Track The Sociology of Business's growth
Get notified when subscribers, engagement, or pricing changes
Platform Portability
Uses Substack subdomain (andjelicaaa.substack.com). Migrating would require subscribers to re-subscribe at a new address.
Custom domains let newsletters switch platforms without losing their audience.
Are you a newsletter creator? Get verified insights →
The global weekly newsletter about cultural capitalism.
Data updated Yesterday
Avg Comments
1.4
Avg Likes
34.8
Engagement Rate
0.06%· ~36 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Business
0.06% engagement rate
Score Breakdown
Engagement Score
| Public |
| The access inflationHow ubiquitous access changed status signalingOct 13, 2026 | Subscriber-only |
| In the spotlight: Sue S. ChanSue and I talk about Tasteful, her incredibly successful business, and why belonging is the backbone of hospitalityOct 8, 2026 | Subscriber-only |
| Merch Guide is out. Here’s who gets it rightThe top 30 brands ranked by the cultural capital their merch createsOct 5, 2026 | Subscriber-only |
| Revenge of analogand other topicsOct 1, 2026 | Subscriber-only |
| Market to the MiddleWhy the extremes feed the models, but the 99.9% buySep 29, 2026 | Subscriber-only |
| Post-FrictionWhat happens to brands when barriers to access fall?Sep 21, 2026 | Subscriber-only |
| Agenda for Tasteful is hereRecipes and heirlooms: the human economySep 16, 2026 | Subscriber-only |
| Celine x Reebok: all business is IP businessHow to combine legal, cultural and business aspects of IP into a single strategic frameSep 14, 2026 | Subscriber-only |
| Simulation marketingWe lost trust in institutions a long time ago. What happens when we stop believing our own eyes?Sep 10, 2026 | Subscriber-only |
Track revenue changes over time
Start tracking — freeTrack CPM rates as they change
Start tracking — freeThe Sociology of Business reports a rounded subscriber count of 59K. The platform doesn't expose finer-grained numbers, so week-to-week changes below the rounding threshold aren't visible in a chart.
Add to your watchlist to get notified the next time the reported count shifts.
tracksuit.com
vs 284 newsletters in Business
59K places you in the top 10% of newsletters in this category.
Posts per Week
1.5
median: 1.0
Publishing Consistency
76/100
median: 69/100
Subscribers
59K
median: 2K
Here's what we know about this newsletter's activity:
Publishing Pace
Weekly
Consistent
Category Rank
#86 of 766
in Business
Engagement Trend
Declining
based on recent posts
Publishing Frequency
Weekly
Last published Oct 15, 2026
Usually publishes Mon, Thu
1.5 posts/week avg
Business Pricing
$5/mo median
Premium tier
Monetization Readiness
Already monetizing
57% of similar-size Business newsletters also have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — free59.0K subscribers, 0.06% engagement, and 2 detected sponsors — a strong profile for advertisers.

Business Game Changers with Sarah Westall
51K subs

Product Market Fit
79K subs
++0.7%/wk

How We Grow
80K subs
Get email alerts when subscribers drop or spike, when new sponsors appear, when pricing changes, or when publishing cadence shifts. Track unlimited newsletters across your watchlist with the Starter plan.
$29/mo·cancel anytime
See what's includedGet the full whitespace list with each brand's category fit, audience overlap, and recommended pitch order. Plus a comparison of The Sociology of Business vs the top 15 peer newsletters on sponsor mix, growth, and CPM.
Including Vanta, WorkOS, HubSpot + 193 more.
$300·2-3 working days·refunded if we can't deliver