Investor Due Diligence Report
Enthusiastic amateur gardener prone to non sequiturs.
1K
0%
9.0
65.0
7.40%
(comments + likes) / subscribers
Weekly
0.9 posts/week
81/100
Very Consistent (~10.3d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| XO, MU by Melissa Urban | 385K | -0.1% | $6/mo | substack |
| How To Think More and Better | 351K | +5.7% | $5/mo | substack |
| The Quiet Life with Susan Cain | 277K | -0.2% | $9/mo | substack |
| Breathing Space by Camille Styles | 135K | N/A | $9/mo | substack |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
1K subscribers — below the 2K category median (based on 985 newsletters)
Has paid tier
No paid subscription tier yet
Peer monetization
100% of 391 similar-size peers in Lifestyle have paid tiers
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 50/100 | 30% |
| Publishing Consistency | 66/100 | 10% |
| My Five Things | 87K | -1.6% | $6/mo | substack |
Revenue Model
Pre-monetization — no paid subscription tier