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Not a Chef

Name: Not a Chef Newsletter Analytics
Creator: Newsletter Insights

by Ian Fujimoto

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substack Food Media Kit Investor Report

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

107K

✓

9.1K paid

Weekly Growth

Stable

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Category benchmarks and audience-size adjusted rates

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Engagement: < 0.1%0.9 posts/wk #21 in category

Weekly $7/mo

See how Not a Chef compares to 372 other Food newsletters, engagement metrics, pricing analysis & more

Compare with similar Food newsletters

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111K subs

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Get email alerts when subscribers drop or spike, when new sponsors appear, when pricing changes, or when publishing cadence shifts. Track unlimited newsletters across your watchlist with the Starter plan.

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60 brands sponsor newsletters like Not a Chef but haven't tried Not a Chef yet

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Including LMNT Electrolytes, Life Line Screening, Canonica + 57 more.

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Engagement

~ Estimated

Avg Comments

0.9

Avg Likes

45.2

Engagement Rate

0.04%· ~46 likes + comments/post

(comments + likes) / subscribers

Typical for lists with 107K+ subscribers

Quality Score

71Good

0100

Engagement vs Food

0.04% engagement rate

Score Breakdown

Engagement42/100(30%)

Paid Ratio100/100(25%)

Growth Consistency98/100(15%)

Publish Consistency45/100(10%)

Engagement Score

46Solid

0100

0.04% engagement rate

~46 per post

Trending in Food this week

Snacks

111K subs+1.0%/wk

Hot Dish with Sohla

95K subs+0.6%/wk

How I Cook

101K subs+0.5%/wk

View all Food newsletters

How Do I Stack Up?

vs 77 newsletters in Food

Subscriber Distribution

This newsletter

200

6.5K

64.6K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 200Median: 2KTop 25%: 6.5KTop 10%: 64.6K

107K places you in the top 10% of newsletters in this category.

vs Category Medians

Engagement Rate

0.04%

Above median

median: 0.00%

Posts per Week

0.9

At median

median: 1.0

Publishing Consistency

64/100

At median

median: 70/100

Subscribers

107K

Above median

median: 2K

Paid / Free Subscriber Split

FreePaid

Publishing

~ Estimated

Publishing Frequency

Weekly

Last published Oct 10, 2026

0.9 posts/week avg

Consistency:64Consistent

Food Pricing

$5/mo median

Above average(+40%)

Monetization Readiness

Already monetizing

95% of similar-size Food newsletters also have paid tiers

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