Newsletter Insights — advertising rates and audience data for 33K+ newsletters
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Platform Portability
Uses custom domain (letters.thedankoe.com) — can migrate to any platform without losing subscribers
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Data updated Today
Avg Comments
59.3
Avg Likes
1K
Engagement Rate
0.35%· ~1074 likes + comments/post
(comments + likes) / subscribers
Typical for lists with 309K+ subscribers
Quality Score
Engagement vs Business
0.35% engagement rate
Score Breakdown
Engagement Score
7.9K paid
Weekly Growth
+1.1%
Paid Subscriber Retention
+4.4%
net growth
Track revenue changes over time
Start tracking — freeTrack CPM rates as they change
Start tracking — freeSubscriber counts are rounded by the platform — step changes may not reflect actual growth
vs 307 newsletters in Business
309K places you in the top 10% of newsletters in this category.
Engagement Rate
0.35%
median: 0.00%
Posts per Week
0.7
median: 1.0
Publishing Consistency
54/100
median: 64/100
Subscribers
309K
median: 2K
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SemiAnalysis
280K subs
++1.4%/wk
Weekend Briefing
274K subs
-0.2%/wk

Not Boring by Packy McCormick
268K subs
++0.6%/wk
Get email alerts when subscribers drop or spike, when new sponsors appear, when pricing changes, or when publishing cadence shifts. Track unlimited newsletters across your watchlist with the Starter plan.
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See what's includedGet the full whitespace list with each brand's category fit, audience overlap, and recommended pitch order. Plus a comparison of future/proof vs the top 15 peer newsletters on sponsor mix, growth, and CPM.
Including Vanta, Attio, Harmonic + 92 more.
$300·2-3 working days·refunded if we can't deliver
Publishing Frequency
Weekly
Last published May 23, 2026
0.7 posts/week avg
Business Pricing
$7/mo median
Premium tier
Monetization Readiness
Already monetizing
100% of similar-size Business newsletters also have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — free309.0K subscribers and 0.35% engagement — past the threshold where Business newsletters typically attract sponsors.
Premium Pricing
Priced at $25/mo, 257% above the Business median of $7/mo.