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BIG by Matt Stoller

by Matt Stoller

substackPolitics

The history and politics of monopoly power.

View full profile →Download PDF ↓

Key Metrics

Subscribers

173K

Top 10% in Politics

Platform

substack

Politics

Weekly Growth

-0.4%

vs 0% category avg

Engagement Rate

0.14%· ~249/post

(comments + likes) / subscribers

vs 0.01% category avg

Frequency

~2x per week

1.9 posts/week avg

vs 1.1/week category avg

Pricing

$8/mo

Category avg: $7.79/mo

Category Size

1109

newsletters in Politics

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Brands That Have Sponsored BIG by Matt Stoller

Amazon exports

amazonexports.com

1 placementmedium

Kakao

kakao.com

2 placementsmedium

FICO

fico.com

1 placementhigh

+3 more past sponsors — enter your email below to see all

Category Positioning

Top 10% in Politics

out of 1109 newsletters

P25: 1KMedian: 4KP75: 14KP90: 51.2K

Key Strengths

Standout Engagement(0.14% vs median 0.01%)

Sponsor-Attractive Profile

Growth

Subscriber Growth

Publishing Consistency

Publishing Frequency

~2x per week

Last published Mar 9, 2026

Usually publishes Mon, Fri

1.9 posts/week avg

Download PDF Media Kit

BIG by Matt Stoller's metrics, benchmarks, and sponsor data in one document

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Key Metrics

Subscribers

173K

Top 10% in Politics

Platform

substack

Politics

Weekly Growth

-0.4%

vs 0% category avg

Engagement Rate

0.14%· ~249/post

(comments + likes) / subscribers

vs 0.01% category avg

Frequency

~2x per week

1.9 posts/week avg

vs 1.1/week category avg

Pricing

$8/mo

Category avg: $7.79/mo

Category Size

1109

newsletters in Politics

BIG by Matt Stoller

Key Metrics

Interested in sponsoring BIG by Matt Stoller?

Recent Posts

Top Posts

Top Posts by Engagement

Brands That Have Sponsored BIG by Matt Stoller

Category Positioning

Key Strengths

Growth

Subscriber Growth

Publishing Consistency

Download PDF Media Kit

More Politics Newsletters for Advertisers

Brands That Have Sponsored BIG by Matt Stoller

More Politics Newsletters for Advertisers

Recent Posts

Top Posts

Top Posts by Engagement

Key Metrics

Category Positioning

Key Strengths

Growth

Subscriber Growth

Publishing Consistency