BIG by Matt Stoller reports a rounded subscriber count of 176K. The platform doesn't expose finer-grained numbers, so week-to-week changes below the rounding threshold aren't visible in a chart.

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Engagement

~ Estimated

Avg Comments

27.2

Avg Likes

383.8

Engagement Rate

0.23%· ~411 likes + comments/post

(comments + likes) / subscribers

Typical for lists with 176K+ subscribers

Quality Score

88Good (partial data)

0100

Engagement vs Politics

0.23% engagement rate

Score Breakdown

Engagement80/100(30%)

Paid Ratio100/100(25%)

Publish Consistency84/100(10%)

Engagement Score

80Highly Engaged

0100

0.23% engagement rate

~411 per post

Top newsletters in Politics

Talking Feds Substack

212K subs

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200K subs

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How Do I Stack Up?

vs 148 newsletters in Politics

Subscriber Distribution

This newsletter

12K

46.1K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 1KMedian: 3KTop 25%: 12KTop 10%: 46.1K

176K places you in the top 10% of newsletters in this category.

vs Category Medians

Engagement Rate

0.23%

Above median

median: 0.01%

Posts per Week

1.8

Above median

median: 1.1

Publishing Consistency

68/100

At median

median: 66/100

Subscribers

176K

Above median

median: 3K

Here's what we know about this newsletter's activity:

Publishing Pace

~2x per week

Consistent

Category Rank

#45 of 1210

in Politics

Engagement Trend

Rising

based on recent posts

Publishing

~ Estimated

Publishing Frequency

~2x per week

Last published Jul 15, 2026

Usually publishes Mon, Fri

1.8 posts/week avg

Consistency:68Consistent

Politics Pricing

$6/mo median

Above average(+33%)

Monetization Readiness

Already monetizing

100% of similar-size Politics newsletters also have paid tiers

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Recommendations Network

Recommended By (1)

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Engagement

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vs Category Medians

Publishing

Category Benchmarks

Top Posts by Engagement

Recent Posts

Recommendations Network

Recommended By (1)

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Engagement

Top Posts by Engagement

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Subscriber Distribution

vs Category Medians

Growth

Subscriber Growth

Recommendations Network

Recommended By (1)

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Track BIG by Matt Stoller for changes

47 brands sponsor newsletters like BIG by Matt Stoller but haven't tried BIG by Matt Stoller yet

Publishing

Category Benchmarks