Get monthly newsletter intelligence — trends, top movers, new opportunities

BIG by Matt Stoller — 174K Substack subscribers, $8/mo | Newsletter Insights

Newsletter Insights — advertising rates and audience data for 32K+ newsletters

Browse all →

BIG by Matt Stoller

Name: BIG by Matt Stoller Newsletter Analytics
Creator: Newsletter Insights

by Matt Stoller

Advertisers are viewing this page. Claim it

substack

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

174K

10.4K paid

Track revenue changes over time

Monitor MRR trends, pricing shifts, and revenue projections

Start tracking — free

Join thousands of newsletter operators tracking the market

See how BIG by Matt Stoller compares to 1,197 other Politics newsletters, engagement metrics, pricing analysis & more

Compare with similar Politics newsletters

The Big Picture

200K subs

Let's Address This with Qasim Rashid

145K subs

++0.4%/wk

Our Moral Moment w/ Bishop William Barber & Jonathan Wilson-Hartgrove

243K subs

-0.2%/wk

Compare BIG by Matt Stoller vs 3 others

Similar in Politics

Christopher F. Rufo

122K subscribers

Yascha Mounk

115K subscribers

Real Patriotism with Terry Moran

109K subscribers

-0.5%/wk

Heather Delaney Reese

101K subscribers

+2.6%/wk

Track BIG by Matt Stoller for changes

Get email alerts when subscribers drop or spike, when new sponsors appear, when pricing changes, or when publishing cadence shifts. Track unlimited newsletters across your watchlist with the Starter plan.

$29/mo·cancel anytime

See what's included

16 brands sponsor newsletters like BIG by Matt Stoller but haven't tried BIG by Matt Stoller yet

Get the full whitespace list with each brand's category fit, audience overlap, and recommended pitch order. Plus a comparison of BIG by Matt Stoller vs the top 15 peer newsletters on sponsor mix, growth, and CPM.

Including Jewish Currents.click, Musk, Harris + 13 more.

$300·2-3 working days·refunded if we can't deliver

See all 16 brands — $300 Or see plans for ongoing tracking

Track BIG by Matt Stoller's growth

Get notified when subscribers, engagement, or pricing changes

4 sponsors detectedView Sponsors →

Get monthly newsletter trends and insights in your inbox

Engagement

~ Estimated

Avg Comments

22.5

Avg Likes

282.8

Engagement Rate

0.18%

Trending in Politics this week

Heather Delaney Reese

101K subs+2.6%/wk

Let's Address This with Qasim Rashid

145K subs+0.4%/wk

View all Politics newsletters

How Do I Stack Up?

vs 164 newsletters in Politics

Subscriber Distribution

This newsletter

13K

48K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 1KMedian: 3KTop 25%: 13KTop 10%: 48K

174K places you in the top 10% of newsletters in this category.

vs Category Medians

Engagement Rate

0.18%

Above median

median: 0.01%

Posts per Week

1.9

Above median

median: 1.1

Publishing Consistency

72/100

At median

median: 64/100

Subscribers

174K

Above median

median: 3K

Here's what we know about this newsletter's activity:

Publishing Pace

~2x per week

Consistent

Category Rank

#44 of 1197

in Politics

Engagement Trend

Consistent

based on recent posts

Paid / Free Subscriber Split

FreePaid

Data is estimated. Small changes may reflect measurement variation, not real subscriber trends.

Publishing

~ Estimated

Publishing Frequency

~2x per week

Last published May 11, 2026

Usually publishes Mon, Fri

1.9 posts/week avg

Consistency:72Consistent

Politics Pricing

$6/mo median

Above average(+33%)

Monetization Readiness

Already monetizing

100% of similar-size Politics newsletters also have paid tiers

Unlock revenue estimates, CPM benchmarks, and detected sponsors

Start tracking — free

Recommendations Network

Recommended By (1)

Robert Reich

Are you a newsletter creator? Get verified insights →

Browse more Politics newsletters

Michelle Rempel Garner

substack99K subscribers

Black Man Spy - Malcolm Nance

substack95K subscribers

Recent Posts

Title	Date	Engagement	Access
Monopoly Round-Up: What Challenging a Bowling Monopoly Says About AmericaLots of monopoly news, as usual.May 11, 2026	May 11, 2026	13151153.9k words❤151	Subscriber-only
Fine Print: How Uniform Rental Contracts Explain the U.S. EconomyThe inequality of the legal system is on full display. If you're big, you have rights. If you're small, you don't. And the Cintas-Unifirst merger reveals how this system enables bad behavior.May 8, 2026	May 8, 2026	19214313.4k words
Monopoly Round-Up: How Big Tech Earnings Show the Stock Market Is Being ManipulatedThis week, the four biggest spenders on AI released their earnings within two minutes of each other. There's an unsettling reason for that. Plus, Michigan goes after private equity in youth sports...May 4, 2026	May 4, 2026	22252312.3k words
Who Killed Spirit Airlines?It wasn't Biden antitrust enforcers. It was Donald Trump's Iran War, JetBlue, the big four trunk airlines, and behind all of that, deregulation. And this story has happened hundreds of times.May 2, 2026	May 2, 2026	25412833.4k words
Progressive Democrats Propose Banning Surveillance Pricing, Breaking Apart Corporate America If They Win in 2026Democrats are are starting to make proposals for what they will do if they take control of Congress. Bans on surveillance pricing, restructuring corporate America, and utility reforms are on deck.Apr 30, 2026	Apr 30, 2026	24271352.2k words
Monopoly Round-Up: How a Chinese Finger Trap Explains America's Political DilemmaTo get out of our malaise, we must do things that will make the stock market go down. But to preserve our institutions, we can't let the stock market go down. Plus, Amazon gets caught fixing prices...Apr 27, 2026	Apr 27, 2026	41219365.0k words
How Hollywood Rediscovered Its Anti-Monopoly RootsAs Paramount CEO David Ellison hosts a D.C. dinner honoring Trump, major actors and industry stakeholders publicly oppose the Paramount-Warner deal. This conflict has been a long time coming.Apr 24, 2026	Apr 24, 2026	5262482.6k words
Monopoly Round-Up: Some Surprising Setbacks for Trump-Aligned Corporate AmericaWith losses in cases involving Ticketmaster, Nexstar-TEGNA, and Amazon this week, plus a data center ban in Maine and taxes on $5M+ apartments in NYC, the superrich are starting to face obstacles.Apr 20, 2026	Apr 20, 2026	25212243.0k words
BOOM: Ticketmaster GUILTY of MonopolizationCompany execs joked about their customers, privately saying they were "robbing them blind, baby." Today, a jury handed the ticketing and concert giant a complete defeat.Apr 15, 2026	Apr 15, 2026	3742256642 words
Monopoly Round-Up: Ticketmaster Verdict ImminentThe Ticketmaster trial ends, and a jury decides. Plus, the Feds look into the NFL on antitrust law, fights over the Strait of Hormuz, and New York City has plans to open its first city grocery store.Apr 13, 2026	Apr 13, 2026	18179163.5k words

BIG by Matt Stoller

Growth

Compare with similar Politics newsletters

Similar in Politics

Track BIG by Matt Stoller for changes

16 brands sponsor newsletters like BIG by Matt Stoller but haven't tried BIG by Matt Stoller yet

Engagement

Trending in Politics this week

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Paid / Free Subscriber Split

Publishing

Category Benchmarks

Top Posts by Engagement

Recommendations Network

Recommended By (1)

Browse more Politics newsletters

Browse more Politics newsletters

Trending in Politics this week

Engagement

Top Posts by Engagement

Recent Posts

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Paid / Free Subscriber Split

Growth

Recommendations Network

Recommended By (1)

Subscriber Growth

Subscriber Growth

Compare with similar Politics newsletters

Similar in Politics

Track BIG by Matt Stoller for changes

16 brands sponsor newsletters like BIG by Matt Stoller but haven't tried BIG by Matt Stoller yet

Publishing

Category Benchmarks