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OLD GOATS with Jonathan Alter — 77K Substack subscribers | Newsletter Insights

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OLD GOATS with Jonathan Alter

Name: OLD GOATS with Jonathan Alter Newsletter Analytics
Creator: Newsletter Insights

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substack Media Media Kit Investor Report

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

77K

✓

7.3K paid

Weekly Growth

Stable

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Category benchmarks and audience-size adjusted rates

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Engagement: 0.5%1.8 posts/wk #30 in category

Weekly $6/mo

See how OLD GOATS with Jonathan Alter compares to 499 other Media newsletters, engagement metrics, pricing analysis & more

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483 brands sponsor newsletters like OLD GOATS with Jonathan Alter but haven't tried OLD GOATS with Jonathan Alter yet

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Engagement

~ Estimated

Avg Comments

30.6

Avg Likes

331.9

Engagement Rate

0.47%· ~363 likes + comments/post

(comments + likes) / subscribers

Quality Score

90Good

0100

Engagement vs Media

0.47% engagement rate

Score Breakdown

Engagement90/100(30%)

Paid Ratio100/100(25%)

Growth Consistency98/100(15%)

Publish Consistency50/100(10%)

Engagement Score

90Highly Engaged

0100

0.47% engagement rate

~363 per post

Trending in Media this week

The New York Review of Books

50K subs+2.2%/wk

American Crisis

54K subs+1.0%/wk

Katie Couric

168K subs+1.0%/wk

View all Media newsletters

How Do I Stack Up?

vs 256 newsletters in Media

Subscriber Distribution

This newsletter

22K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 1KMedian: 4KTop 25%: 9KTop 10%: 22K

77K places you in the top 10% of newsletters in this category.

vs Category Medians

Posts per Week

1.8

Below median

median: 2.2

Publishing Consistency

75/100

At median

median: 73/100

Subscribers

77K

Above median

median: 4K

Paid / Free Subscriber Split

FreePaid

Publishing

~ Estimated

Publishing Frequency

Weekly

Last published Oct 9, 2026

Usually publishes Fri, Sat

1.8 posts/week avg

Consistency:75Consistent

Media Pricing

$6/mo median

At average

Monetization Readiness

Already monetizing

81% of similar-size Media newsletters also have paid tiers

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Recommendations Network

Recommended By (2)

The Contrarian

Robert Reich

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OLD GOATS with Jonathan Alter

Growth

Compare with similar Media newsletters

Similar in Media

Track OLD GOATS with Jonathan Alter for changes

483 brands sponsor newsletters like OLD GOATS with Jonathan Alter but haven't tried OLD GOATS with Jonathan Alter yet

Engagement

Trending in Media this week