Ottolenghi
Investor Due Diligence Report
by Yotam Ottolenghi
substackFood
Recipes, ideas and behind the scenes at Ottolenghi. Fresh off the grill or straight from the oven, topped with a sprinkle of dukkah or a spoonful of chilli sauce.
420K
35.7K paid
+0.1%
Insufficient data
29 of 30 days needed
Pricing
$5/mo
$50/yr annual option
$142K
35.7K paid subs
$142K/mo – $142K/mo(±0%)
7.3
248.2
0.06%
(comments + likes) / subscribers
Weekly
1.2 posts/week
85/100
Very Consistent (~5.9d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| What To Cook When You Don't Feel Like Cooking | 568K | +0.1% | $7/mo | substack |
| Violet’s Substack | 242K | +0.2% | $6/mo | substack |
| Recipes by Victoria | 152K | +0.4% | $6.5/mo | substack |
| postcards by elle | 127K | N/A | $5/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 390.5K | $131,942.18 | — |
| Mar 2026 | 397K | $134,136.38 | ~0% |
| Apr 2026 | 404K | $136,501.5 | ~0% |
| May 2026 | 412K | $139,204.5 | ~0% |
| Jun 2026 | 416.5K | $140,726.93 | ~0% |
| Jul 2026 | 420K |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
420K subscribers — above the 3K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 8 similar-size peers in Food have paid tiers
Pricing position
$5/mo vs $5.99/mo category median (859 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 55/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Growth Consistency | 79/100 | 15% |
| Publishing Consistency | 72/100 | 10% |
| Snacks |
| 106K |
| N/A |
| $5/mo |
| substack |
| $141,907.5 |
| ~0% |
Revenue Model
Active paid subscription tier