Investor Due Diligence Report
Original news reporting, analysis and features by award-winning journalist Phoebe Wall Howard. Topics range from auto industry and politics to sailing and spotlight profiles with a Detroit perspective.
2K
200 paid
0%
Insufficient data
14 of 30 days needed
Pricing
$6.5/mo
$62/yr annual option
$1K
200 paid subs
$1K/mo – $1K/mo(±0%)
4.0
15.2
0.96%
(comments + likes) / subscribers
~2x per week
2.0 posts/week
46/100
Variable (~5.3d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| User Mag | 99K | +0.5% | $8/mo | substack |
| FRESH HELL Tina Brown's Diary | 90K | +0.6% | $6/mo | substack |
| The Fucking News | 48K | N/A | $9/mo | substack |
| The Bureau | 36K | +1.8% | $11/mo | substack |
| So What |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 2K | $1,002 | — |
Revenue tracking starts with your first month of data. More data points will appear as snapshots accumulate.
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
2K subscribers — below the 3K category median (based on 563 newsletters)
Has paid tier
Active paid subscription offering
Peer monetization
100% of 443 similar-size peers in Media have paid tiers
Pricing position
$6.5/mo vs $27.39/mo category average (839 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $7 | $62 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 50/100 | 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| Publishing Consistency | 17/100 | 10% |
| 33K |
| N/A |
| $6/mo |
| substack |
Revenue Model
Active paid subscription tier