Investor Due Diligence Report
"I recommend signing up for these guys, if you like getting your morning news with swearing." - Naomi Klein.
48K
3.4K paid
~0%
Subscriber count is a platform estimate
Pricing
$9/mo
$75/yr annual option
$21K
3.4K paid subs
$21K/mo – $21K/mo(±0%)
14.6
117.7
0.28%
(comments + likes) / subscribers
Daily
10.4 posts/week
82/100
Very Consistent (~1.3d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| User Mag | 99K | +0.5% | $8/mo | substack |
| FRESH HELL Tina Brown's Diary | 90K | +0.6% | $6/mo | substack |
| The Bureau | 36K | +1.8% | $11/mo | substack |
| So What | 33K | N/A | $6/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 40K | $17,829 | — |
| Mar 2026 | 45.5K | $20,280.49 | +13.7% |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
48K subscribers — above the 3K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 53 similar-size peers in Media have paid tiers
Pricing position
$9/mo vs $26.97/mo category average (854 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $9 | $75 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 50/100 | 30% |
| Paid Subscriber Ratio | 93/100 | 25% |
| Publishing Consistency | 37/100 | 10% |
| 28K |
| +2.6% |
| $15/mo |
| substack |
Revenue Model
Active paid subscription tier