Investor Due Diligence Report
Analysing the business of football, looking at the strategies and finances of football clubs from the major European leagues. Numbers, graphs and words!
35K
3.5K paid
~0%
Subscriber count is a platform estimate
Insufficient data
14 of 30 days needed
Pricing
$6/mo
$60/yr annual option
$17K
3.5K paid subs
$17K/mo – $17K/mo(±0%)
0.5
23.0
0.07%
(comments + likes) / subscribers
Weekly
1.3 posts/week
65/100
Consistent (~7.0d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Culture of Sport | 181K | -0.3% | $5/mo | substack |
| The Stein Line | 47K | N/A | $9.99/mo | substack |
| The Hockey Writers - NHL News, Rumors & Opinion | 39K | N/A | $7.77/mo | substack |
| benn.substack | 20K | N/A | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 35K | $16,695 | — |
Revenue tracking starts with your first month of data. More data points will appear as snapshots accumulate.
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
35K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 18 similar-size peers in Sports have paid tiers
Pricing position
$6/mo vs $10.25/mo category average (524 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $6 | $60 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 55/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Publishing Consistency | 37/100 | 10% |
| The Quadrilateral |
| 16K |
| N/A |
| $7/mo |
| substack |
Revenue Model
Active paid subscription tier