The Flow by Flocus
Investor Due Diligence Report
by Flocus
beehiivLifestyle
Quick, practical tips on balanced productivity. 5-minute reads, every Sunday. Loved by 125,000+ readers.
Investor Due Diligence Report
by Flocus
Quick, practical tips on balanced productivity. 5-minute reads, every Sunday. Loved by 125,000+ readers.
125K
+12.5%
3.1
0.00%
(comments + likes) / subscribers
Weekly
1.0 posts/week
100/100
Very Consistent (~7.0d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| The Quiet Life with Susan Cain | 270K | -0.2% | $9/mo | substack |
| Elevate with Yung Pueblo | 257K | -0.2% | $6/mo | substack |
| Big Salad | 200K | -0.3% | $6/mo | substack |
| Everything Happens with Kate Bowler | 173K | N/A | $8/mo | substack |
Platform Dependency
Hosted on beehiiv subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
125K subscribers — above the 1K category median for first paid tier
Has paid tier
No paid subscription tier yet
Peer monetization
73% of 41 similar-size peers in Lifestyle have paid tiers
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 10/100 | 30% |
| Publishing Consistency | 100/100 | 10% |
| Evie Magazine |
| 171K |
| -0.3% |
| $8/mo |
| substack |
Revenue Model
Pre-monetization — no paid subscription tier