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The Flow by Flocus — 125K Beehiiv subscribers, +12.5%/wk | Newsletter Insights

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The Flow by Flocus

Name: The Flow by Flocus Newsletter Analytics
Creator: Newsletter Insights

by Flocus

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beehiiv Lifestyle Media Kit Investor Report

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

125K

≈

Weekly Growth

+12.5%

+12.5%vs last week

Track CPM rates as they change

Category benchmarks and audience-size adjusted rates

Start tracking — free

Join thousands of newsletter operators tracking the market

Engagement: < 0.1%1.0 posts/wk #23 in category

Weekly

Subscriber Growth

Subscriber counts are rounded by the platform — step changes may not reflect actual growth

See how The Flow by Flocus compares to 798 other Lifestyle newsletters, engagement metrics, pricing analysis & more

Compare with similar Lifestyle newsletters

Nameberry Newsletter

119K subs

Project 529

117K subs

Gratitude Journal

115K subs

Compare The Flow by Flocus vs 3 others

Similar in Lifestyle

Sophia Amoruso

107K subscribers

Postanly Weekly

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Better You

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-11.4%/wk

Danielle LaPorte

101K subscribers

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11 brands sponsor newsletters like The Flow by Flocus but haven't tried The Flow by Flocus yet

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Engagement

~ Estimated

Avg Likes

3.1

Engagement Rate

<0.01%· ~3 likes + comments/post

(comments + likes) / subscribers

Typical for lists with 125K+ subscribers

Quality Score

42Fair

0100

Engagement vs Lifestyle

<0.01% engagement rate

Score Breakdown

Engagement10/100(30%)

Publish Consistency100/100(10%)

Engagement Score

12Below Median

0100

<0.01% engagement rate

~3 per post

Top newsletters in Lifestyle

Big Salad

200K subs-0.3%/wk

Entre Nous with Esther Perel

200K subs

Better You

153K subs-11.4%/wk

View all Lifestyle newsletters

How Do I Stack Up?

vs 73 newsletters in Lifestyle

Subscriber Distribution

This newsletter

200

15.8K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 200Median: 1KTop 25%: 3KTop 10%: 15.8K

125K places you in the top 10% of newsletters in this category.

vs Category Medians

Engagement Rate

0.00%

At median

median: 0.00%

Posts per Week

1.0

At median

median: 1.1

Publishing Consistency

100/100

Above median

median: 70/100

Subscribers

125K

Above median

median: 1K

Publishing

~ Estimated

Publishing Frequency

Weekly

Last published Oct 11, 2026

Usually publishes Sun

1.0 posts/week avg

Consistency:100Very Consistent

Lifestyle Pricing

$5.82/mo median

Your newsletter: Free

Monetization Readiness

Lifestyle newsletters typically start charging at ~1K subscribers

Above the typical threshold

73% of similar-size Lifestyle newsletters have paid tiers

Unlock revenue estimates, CPM benchmarks, and detected sponsors

Start tracking — free

Browse more Lifestyle newsletters

Big Salad

substack200K subscribers

Entre Nous with Esther Perel

substack200K subscribers

The Flow by Flocus

Growth

Subscriber Growth

Compare with similar Lifestyle newsletters