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Platform Portability
Uses Substack subdomain (whattocook.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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one ridiculously impressive complete-meal recipe delivered to your inbox every saturday morning that dirties minimal dishes and requires under an hour of time.
Data updated Today
Avg Comments
58.5
Avg Likes
179.7
Engagement Rate
0.04%· ~238 likes + comments/post
(comments + likes) / subscribers
Typical for lists with 568K+ subscribers
Quality Score
Engagement vs Food
0.04% engagement rate
Score Breakdown
Engagement Score
| Public |
| lemony protein “alfredo”can you guess the star ingredient? i bet you can lolJul 11, 2026 | Subscriber-only |
| so into that: 5 quick thingsdispatch from San Diego :)Jul 8, 2026 | Public |
| chinese chicken salad for a crowdcrunchy and delicious and a BIG salad!!Jul 4, 2026 | Public |
| so into that: 4 quick thingswhat to cook for the fourth, walmart fashion finds, robinne lee's new book, and more!Jul 1, 2026 | Public |
| I'M THROWING ANOTHER BIG OLE INTERNET FRIEND PARTY!with a bazillion giveaways!!!!Jun 30, 2026 | Public |
| what to cook at a vacation house v.3 recipes ready for a summer trip!Jun 29, 2026 | Subscriber-only |
| one-pot cheesy shrimp burrito bowlsdump, simmer, broil, eat!Jun 27, 2026 | Subscriber-only |
| so into that: 5 quick thingsburgers on the beach, readers' easy summer dinners, prime day deals, and moreJun 24, 2026 | Public |
| THE MAKE IT FAST BOOK TOUR!!!i cannot wait to see you guys!!!Jun 22, 2026 | Public |
vs 88 newsletters in Food
568K places you in the top 10% of newsletters in this category.
Engagement Rate
0.04%
median: 0.00%
Posts per Week
2.6
median: 1.0
Publishing Consistency
77/100
median: 68/100
Subscribers
568K
median: 2K
42.6K paid
Weekly Growth
Stable
Track revenue changes over time
Start tracking — freeTrack CPM rates as they change
Start tracking — freeSubscriber counts are rounded by the platform — step changes may not reflect actual growth
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Publishing Frequency
~3x per week
Last published Jul 13, 2026
Usually publishes Wed, Sat
2.6 posts/week avg
Food Pricing
$5.99/mo median
Above average(+17%)
Monetization Readiness
Already monetizing
Unlock revenue estimates, CPM benchmarks, and detected sponsors
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714K subs
++0.4%/wk
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++0.2%/wk
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258K subs
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