Investor Due Diligence Report
Sidenote is a newsletter from Zoë Feldman that demystifies design and inspires interiors enthusiasts to discover their own good taste.
3K
N/A
1.0
22.0
0.77%
(comments + likes) / subscribers
Weekly
1.0 posts/week
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| ART DIRECTION | 45K | N/A | $11.99/mo | substack |
| In the Flash | 26K | N/A | $8/mo | substack |
| Design Your Wild | 26K | +2.5% | $5/mo | substack |
| Samaya, your UX woman. | 25K | N/A | $8/mo | substack |
Platform Dependency
Hosted on substack subdomain
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Revenue Model
Pre-monetization — no paid subscription tier
Subscriber threshold
3K subscribers — above the 1K category median for first paid tier
Has paid tier
No paid subscription tier yet
Peer monetization
100% of 91 similar-size peers in Design have paid tiers
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Engagement Rate |
| 50/100 |
| 30% |
| My Studio - behind the scenes... |
| 16K |
| N/A |
| $10/mo |
| substack |