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Platform Portability
Uses Substack subdomain (erinjeannemcdowell.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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My oven's always on! Exclusive recipes, personal essays, and BTS from a 4x cookbook author and baking teacher ❤️ Subscribe for tips, tricks and techniques to help you become a more confident baker.
Data updated 2 weeks ago
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19K subs
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21K subs
My French Table
16K subscribers
| Public |
| Subscriber-only |
| Subscriber-only |
| Subscriber-only |
| Subscriber-only |
1.3K paid
Weekly Growth
N/A
Paid newsletter — revenue data available
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$17–$39
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Category benchmarks and audience-size adjusted rates
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Tracking started recently for Happy Baking Newsletter. A growth trend will appear once we have more data points.
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Sign up freeAvg Comments
5.0
Avg Likes
16.0
Engagement Rate
0.11%· ~21 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Food
0.11% engagement rate
See Happy Baking Newsletter's score breakdown & category ranking
Quality sub-scores, category percentile, and engagement benchmarks
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Publishing Frequency
Bi-weekly
Last published Mar 13, 2026
0.6 posts/week avg
Food Pricing
$9.31/mo avg
Below average(-14%)
Monetization Readiness
Already monetizing
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