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Platform Portability
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Trying to understand the implications of AI for work, education, and life. By Prof. Ethan Mollick.
Data updated 2 days ago
Avg Comments
119.8
Avg Likes
1.3K
Engagement Rate
0.30%
(comments + likes) / subscribers
Typical for lists with 471K+ subscribers
Quality Score
Engagement vs AI
0.30% engagement rate
Score Breakdown
Engagement Score
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vs 117 newsletters in AI
471K places you in the top 10% of newsletters in this category.
Engagement Rate
0.30%
median: 0.00%
Posts per Week
0.4
median: 1.0
Publishing Consistency
81/100
median: 67/100
Subscribers
471K
median: 2K
28K paid
Weekly Growth
Stable
Paid Subscriber Retention
+2.2%
net growth
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Start tracking — freeTrack CPM rates as they change
Start tracking — freeSubscriber counts are rounded by the platform — step changes may not reflect actual growth
AI Report
58.5K subs
++0.9%/wk
MarTech AI
48K subs
Market Sentiment
44K subs
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Publishing Frequency
Monthly
Last published Jul 23, 2026
0.4 posts/week avg
AI Pricing
$7.5/mo median
Above average(+33%)
Monetization Readiness
Already monetizing
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471.0K subscribers, 0.30% engagement, and 1 detected sponsor — a strong profile for advertisers.