The Simple Heart
Investor Due Diligence Report
substackLifestyle
Lessons in compassion, taught by the animals.
139K
11.8K paid
~0%
Subscriber count is a platform estimate
Insufficient data
29 of 30 days needed
Pricing
$5/mo
$60/yr annual option
$53K
11.8K paid subs
$53K/mo – $53K/mo(±0%)
27.6
192.9
0.16%
(comments + likes) / subscribers
Weekly
1.7 posts/week
51/100
Variable (~4.5d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| The Art of Noticing | 408K | +2.2% | Free | substack |
| Modern Freedom | 235K | +0.7% | Free | substack |
| Letters From Love with Elizabeth Gilbert | 201K | N/A | Free | substack |
| Breathing Space by Camille Styles | 135K | N/A | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 34K | $15,300 | — |
| Mar 2026 | 34K | $15,300 | ~0% |
| Apr 2026 | 77K | $32,917.5 | +115.1% |
| May 2026 | 80K | $34,200 | +3.9% |
| Jun 2026 | 144K | $55,080 | +61.1% |
| Jul 2026 | 143K | $54,697.5 |
Platform Dependency
Uses substack platform
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
139K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 40 similar-size peers in Lifestyle have paid tiers
Pricing position
$5/mo vs $6/mo category median (1635 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $60 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 71/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Publishing Consistency | 37/100 | 10% |
| Recomendo |
| 131K |
| N/A |
| Free |
| substack |
| ~0% |
| Aug 2026 | 140K | $53,550 | -2.1% |
| Sep 2026 | 139K | $53,167.5 | ~0% |
Revenue Model
Active paid subscription tier