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Platform Portability
Uses Substack subdomain (weissmann.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Click to read Behind The Headlines, a Substack publication with hundreds of thousands of subscribers.
Data updated 2 days ago
Avg Comments
40.0
Avg Likes
380.9
Engagement Rate
0.38%· ~421 likes + comments/post
(comments + likes) / subscribers
Typical for lists with 112K+ subscribers
Quality Score
Engagement vs Media
0.38% engagement rate
Score Breakdown
Engagement Score
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vs 252 newsletters in Media
112K places you in the top 10% of newsletters in this category.
Engagement Rate
0.38%
median: 0.00%
Posts per Week
1.7
median: 1.2
Publishing Consistency
69/100
median: 69/100
Subscribers
112K
median: 2K
Here's what we know about this newsletter's activity:
Publishing Pace
Weekly
Consistent
Category Rank
#16 of 811
in Media
Engagement Trend
Consistent
based on recent posts
6.7K paid
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Start tracking — freeTrack CPM rates as they change
Start tracking — freeBehind The Headlines reports a rounded subscriber count of 112K. The platform doesn't expose finer-grained numbers, so week-to-week changes below the rounding threshold aren't visible in a chart.
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Are you f'ng kidding me?
110K subs
The Coffman Chronicle
110K subs
-0.7%/wk
Died Suddenly's Substack
109K subs
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Publishing Frequency
Weekly
Last published May 22, 2026
Usually publishes Wed
1.7 posts/week avg
Media Pricing
$6/mo median
Above average(+33%)
Monetization Readiness
Already monetizing
100% of similar-size Media newsletters also have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — free112.0K subscribers and 0.38% engagement — past the threshold where Media newsletters typically attract sponsors.
Premium Pricing
Priced at $8/mo, 33% above the Media median of $6/mo.