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Platform Portability
Uses Substack subdomain (weissmann.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Click to read Behind The Headlines, a Substack publication with hundreds of thousands of subscribers.
Data updated Today
Avg Comments
37.9
Avg Likes
407.7
Engagement Rate
0.39%
(comments + likes) / subscribers
Typical for lists with 113K+ subscribers
Quality Score
Engagement vs Media
0.39% engagement rate
Score Breakdown
Engagement Score
| Public |
| Public |
| Public |
| Public |
| Public |
| Subscriber-only |
| Public |
| Public |
| Public |
vs 244 newsletters in Media
113K places you in the top 10% of newsletters in this category.
Engagement Rate
0.39%
median: 0.00%
Posts per Week
1.8
median: 1.2
Publishing Consistency
70/100
median: 71/100
Subscribers
113K
median: 2K
Here's what we know about this newsletter's activity:
Publishing Pace
Weekly
Consistent
Category Rank
#14 of 794
in Media
Engagement Trend
Consistent
based on recent posts
6.7K paid
Paid Subscriber Retention
+0.9%
net growth
Track revenue changes over time
Start tracking — freeTrack CPM rates as they change
Start tracking — freeSubscriber count is a platform estimate — actual growth not reflected in chart
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44K subs
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Publishing Frequency
Weekly
Last published Jul 15, 2026
Usually publishes Wed
1.8 posts/week avg
Media Pricing
$6/mo median
Above average(+33%)
Monetization Readiness
Already monetizing
100% of similar-size Media newsletters also have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — free113.0K subscribers and 0.39% engagement — past the threshold where Media newsletters typically attract sponsors.
Premium Pricing
Priced at $8/mo, 33% above the Media median of $6/mo.
