Best Sports newsletters to sponsor in 2026
Updated May 19, 2026 · Newsletter Insights
We track 507 active Sports newsletters across Substack, Beehiiv, and Ghost. Of those, 47 have detected sponsor history — they've run paid sponsorships from real advertisers in the past 12 months. The list below is the top 25 by current subscriber count.
For each newsletter, you can see recent advertisers (linked to a full sponsor history) and click through to the newsletter's detail page for audience metrics, pricing, and growth trends.
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See what's includedSports newsletters with detected sponsor history (25)
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Tangle
500K subscribers · ghost
Recent advertisers: German technology
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the Daily Briefing
174K subscribers · substack
Recent advertisers: Ineos
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Bald Faced Truth by John Canzano
56K subscribers · substack
Recent advertisers: NBC Sports Northwest
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The Stein Line
47K subscribers · substack
Recent advertisers: Panini Trading Cards, Jamal Murray
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Surface & Panel - A 526 Media Group Publication
30K subscribers · ghost
Recent advertisers: Lignum Consulting
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Today in Cars
25K subscribers · beehiiv
Recent advertisers: Sign Up
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benn.substack
20K subscribers · substack
Recent advertisers: Rakuten Ticket, Tableau
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Split Zone Duo
19K subscribers · substack
Recent advertisers: Modelo, Dad Water
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Beyond the Peloton
19K subscribers · substack
Recent advertisers: Join Cycling, Maui Cyclery
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Fight Freaks Unite
15K subscribers · substack
Recent advertisers: Top Rank, Rakuten Ticket, NBC Sports Northwest
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Sporting Intelligence
13K subscribers · substack
Recent advertisers: Virginia Career Works
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Neil’s Substack
12K subscribers · substack
Recent advertisers: Bridgestone, Jamal Murray, Engine
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Knicks Film School
11K subscribers · substack
Recent advertisers: Weiss & Rosenbloom, Rosetta Stone
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SportsVerse
6K subscribers · substack
Recent advertisers: Liverpool FC
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The Race
5K subscribers · ghost
Recent advertisers: Dstillery
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2008philz
4K subscribers · substack
Recent advertisers: Terminix
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TLDR Biotech
3K subscribers · beehiiv
Recent advertisers: Hapatune
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The Sweat Lookbook
3K subscribers · substack
Recent advertisers: Adidas TERREX, Bandit, Lululemon
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The Dang Apostrophe
3K subscribers · substack
Recent advertisers: Abby
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Basket Under Review
2K subscribers · ghost
Recent advertisers: Homefield
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Press Sports
2K subscribers · ghost
Recent advertisers: Vitamin World Get hooked, Mindful, HomePlunge
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PPP Leafs
2K subscribers · ghost
Recent advertisers: Upper Deck
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Simple Magic
2K subscribers · ghost
Recent advertisers: SmartTag 2.0
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F1 Insights | Daily Briefing
2K subscribers · ghost
Recent advertisers: McLaren
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Broadway News
2K subscribers · ghost
Recent advertisers: NYC Public Schools
Top Sports newsletters by audience size (10)
Largest Sports newsletters in the index that haven't run paid sponsorships in our coverage window. Still worth pitching — they have the audience.
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Culture of Sport
180K subscribers · substack
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Huddle Up
135K subscribers · substack
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The First Call
121K subscribers · substack
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Meet Zill
100K subscribers · ghost
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CTC Swale Cycling Group
70K subscribers · ghost
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Borracha Laranja
58K subscribers · substack
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Cup of Coffee
55K subscribers · ghost
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The Diff
50K subscribers · ghost
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Contemporary Football
43K subscribers · beehiiv
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The Hockey Writers - NHL News, Rumors & Opinion
39K subscribers · substack
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